Ford says it received 20,000 reservations for the 2022 F-150 Lightning

Ford opened up reservations for the 2022 F-150 Lightning last night as it revealed the truck, and it looks like a lot of people were paying attention. Automotive News

took notice of a CNBC television report where CEO Jim Farley announced that Ford received approximately 20,000 reservations in the first 12 hours of the portal being open.

To place a reservation, potential buyers had to navigate to Ford’s reservation site and put down a $100 refundable deposit. That secured a place in line, but reservation holders will have to convert their reservations to orders later this year. For comparison, Tesla claimed it received about 250,000 reservations for the Cyber truck

within 5 days of revealing it — the reservation price was $100, just like the F-150
Lightning’s. It’s also worth noting that it’s been nearly a year and a half since the Cybertruck was revealed, and the truck still appears far from production. Ford plans to ship the F-150 Lightning to customers in spring 2022.

Farley also mentioned on CNBC that Ford would limit the total production number in the first model year, but he didn’t give a number. The Mustang Mach-E received the same treatment for this 2021 model year, and it was limited to 50,000 cars. The F-150’s popularity will likely result in a higher limit than the Mach-E’s, but Ford hasn’t divulged that information just yet.

You can get the full download on everything F-150 Lightning-related in our master reveal post here. If you’re interested in joining the parade of people who have put down reservations, Ford’s estimated pricing ranges from about $40,000-$90,000. The entry-level base truck is of the work truck variety

, and the first consumer-oriented truck is the XLT trim that starts at $52,974.

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