Jim Campbell, vice president of GM Performance & Motorsports, has joined the list of featured industry speakers during the 4th Annual Annual Race Industry Week.

Campbell is also responsible for strategy and product-marketing of Chevrolet and GMC trucks as well as accessories.

Prior to his current role, Campbell served as U.S. vice president of Chevrolet Marketing, and led GM’s Fleet & Commercial operations.

Campbell has broad experience with performance vehicles and has worked extensively across a variety of race series, including NASCAR, IMSA, IndyCar and NHRA.

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