Despite a weather delay and shortened race distance due to fading light, NBC Sports’ coverage of the first-ever NASCAR Cup Series street race in Chicago averaged a Total Audience Delivery (TAD) of 4.795 million viewers on NBC and Peacock according to data provided by Nielsen.
The event was the most-watched NASCAR Cup Series race on NBC since the Indianapolis race in 2017, which averaged 5.647 million, and was NBC Sports’ eighth most-watched overall under its current rights agreement. It was also the most-watched NASCAR Cup Series race on any network since the Daytona 500 drew 8.173 million on FOX.
Additionally, it was the most streamed NASCAR Cup Series race in NBC Sports history, with 163,500 viewers across Peacock and NBC Sports digital platforms, and is projected to be the most-watched sporting event of the weekend.